“Who is this creature with terrible claws and terrible teeth in its terrible jaws? With knobbly knees, and turned-out toes, and a poisonous wart at the end of its nose, with eyes of fire, and a tongue so long, and purple prickles all over its back — something feels wrong!”
ChatGPT:
What is the Gratitude-Gruffalo?
The Gratitude-Gruffalo is a symbol of appreciation and recognition in everyday work life. It is regularly passed from one team member to the next — whenever someone deserves a “thank you” for a good deed or special support.
Whether it’s offering a helping hand during stressful times, contributing the right ideas to a complex challenge, or simply lifting the mood — the Gratitude-Gruffalo makes these moments visible.
What makes it special is that the Gruffalo never stays in one place for long. After a few days, it is passed on so that other colleagues also get the chance to express their appreciation. In this way, it’s always on the move — constantly in search of the next good deed.
How does the rotating trophy work?
The idea is as simple as it is effective:
- The Gratitude-Gruffalo is passed on to show thanks and appreciation. Everyone who receives it gets to enjoy it for a few days and then passes it on to someone else who has also done something special.
- A small travel journal accompanies the Gruffalo, documenting why each person received it. This creates a collection of stories and little moments that show how much positivity happens every day.
- It doesn’t stay in one place but is meant to reach as many people as possible and travel throughout the entire company. That’s why we make sure it regularly changes hands.
Why the Gruffalo?
The choice of the Gruffalo as a symbol was deliberate. With its striking, almost fearsome appearance, it draws attention. At the same time, it shows that behind the first impression there is often something beautiful and valuable.
It’s an eye-catcher in every office and always prompts the question: “Why is the Gruffalo with you?” In this way, its mission is carried forward, and everyone is reminded how important it is to notice the little good things in everyday life.
A travel journal full of stories
The rotating trophy is accompanied by a travel journal. There, the previous owners of the Gruffalo can write down why they received it and the story behind it. The journal thus becomes a collection of moments that enrich our interactions.
What makes it special is that everyone can follow the Gruffalo’s journey. The journal highlights how much good often goes unnoticed in everyday life and how wonderful it is when we make it visible.
What does the Gratitude-Gruffalo bring?
The rotating trophy has the potential to change many things in our company.
- It sharpens the focus on the positive. Whoever currently holds the Gruffalo actively looks out for the next opportunity to pass it on. This draws attention to the many small gestures that often go unnoticed.
- It motivates and strengthens team spirit. The joy the Gruffalo brings is contagious. Whether as a recipient or giver, everyone feels appreciated and recognized.
- It makes joy visible. The Gruffalo and its journal ensure that good deeds, which often get lost in everyday life, are brought back into the spotlight.
Gratitude that travels on
The Gratitude-Gruffalo is much more to us than just a rotating trophy. It is a symbol of how important it is to pause amidst the busy everyday life and focus on the positive.
Its journey reminds us that gratitude doesn’t have to be a grand gesture. Often, a few words or a small smile are enough to make a difference. That’s exactly what the Gruffalo does for us every day here at AMCON Software GmbH. It brings people together, strengthens the team, and ensures that appreciation is never overlooked.
We look forward to continuing to accompany its journey and to collecting many more new stories in its travel journal.